The NYC Internationalz is the first ever completely internationally based staff and player basketball team in the history of professional sports. They are pioneering a new name for NYC Basketball through community and youth development. Along with that, they are creating a documentary series that engages the struggle, commitment and live life experience of an upstart NYC team.
They needed a web presence to match their pre-existing theme of hardcore New York City grit. They had a logo, but not much else. We took their existing logo and created a design that screamed NYC basketball.
A big part of growing a new basketball team is tryouts. They needed the ability to have people register and pay for tryouts on the site. We developed an interactive, step-by-step system that has a user select what team they are trying out for, a tryout date, and then leads them through the rest of the registration process.
Although some of the content isn’t yet created, we provided them with the ability to post blogs and videos, sell their merchandise via a shop, and have people purchase tickets right through the site. They can manage all the content and add things as they please using there custom made admin backend section.